Montrose Music Festival is arguably the biggest event in our town’s calendar, and its organisers have revealed how much it costs to stage the event.
We know that MoFest brings a boost to the local economy - an estimated £750,000 in fact - but the surprisingly low profit numbers may come as a shock to some.
The figures show that the packed out town hall concert where Northern Irish indie rockers Ash headlined this year’s festival only made a £467.44 profit and the July Madness concert on the East Links, which attracted around 8000 people, made only £1316.25 in profits.
MoFest say they had a loss of £4310.24 and there was a total loss of £2526.55.
David Paton, chairman, said the team behind the festival felt it was time to let revellers know how much the event costs to put on.
He said: “It was the right time, especially after how successful the festival has become in terms of footfall and press coverage we get.
“It felt like the right time to appeal to everyone who has come along to MoFest and let them know how we operate and how as a free event its increasingly difficult for us to raise revenue.”
The committee, which is made up of volunteers, received £7241.41 in donations and sponsorships from locals and businesses this year, and David told the Review they hope the community will continue to support the festival and help them raise the funds they need to keep it going.
This year’s High Street event cost £13,188 to put on due to bins, sound and lighting, the stage, first aid, road closures, the food and drink area and the MoFest Dome.
The team say their main source of income in the from programme and lanyard sales, but only 1720 - or 14 per cent - of the 12,000 revellers this year bought the merchandise.
David said; “As a free festival we don’t have many avenues of income.
“We need the public to consider the programme and lanyard their ticket for the weekend’s events to help us keep going each year.”
Policing and security costs this year’s festival increased by 146 per cent to £5610 because of the extended food and drinks areas.
There was more than 270 hours of free music with more than 110 bands, spilt into nine genres, taking to the stage in venues across Montrose this year.
A total of 26 venues took part in the May event, paying more than £37,000 in band fees.
The MoFest volunteer committee give up around 5000 hours a year to organise the festival weekend, equating to 17 days each. This includes around 33 hours each listening to music for the festival.
And the average Mofest volunteer walks in excess of 60,000 steps during the weekend of music.
David added: “We just wanted to say a huge thank you to each and everyone of you that has ever bought a ticket to an event, our merchandise, a raffle ticket or thrown some change in our collection tins since MoFest began back in 2008 as without your support we couldn’t have come this far.
“We’re talking through various fundraising ideas at the minute from music events to sponsored walks/climbs and the possibility of a friends and Patrons scheme and of course we have Brit pop band Cast playing in October with support from the lottery winners (who supported Madness this year) and Nick Mercer Jnr However, If you have any ideas of your own, we’d love to hear them.”
MoFest have a Just Giving page where you can set up a campaign to fundraise for them or to give a direct donation text FEST08 £5 to 70070. Texts are free and 100 per cent goes to MoFest.