New name for Busy Bees Nursery

Children from Busy Bees Nursery, Montrose enjoying the outdoors. The new name will be accompanied by new branding for the nursery group, which is hoped to be implement in the first quarter of 2015.

Children from Busy Bees Nursery, Montrose enjoying the outdoors. The new name will be accompanied by new branding for the nursery group, which is hoped to be implement in the first quarter of 2015.

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Busy Bees Nurseries Group, which has a nursery in Montrose, has announced it is re-branding with parents and staff selecting a new name.

The independent Fife based childcare provider, which has five nurseries across Fife and Angus, including one on Museum Street, has to change its name due to confusion with another nursery group which has the same name.

Managing director Jennifer Martin is currently surveying all the parents of children at her nurseries as to their ideas and suggestions and intends to select a new name by the end of the year.

She said: “We are all very attached to the name Busy Bees, which has served us well since 1997, but unfortunately, we are going to have to change it. There is another nursery group called Busy Bees operating in Scotland. This is a result of a large English-based company with more than 200 nurseries buying over the Careshare Group of nurseries in Scotland.

“Through no fault of our own, we have found that we have been getting confused with this large corporate group and as a small independent we have been unable to contest the use of the name. We did take legal advice but it would have been an extremely costly exercise to contest.

“We now feel it is easier for us, and indeed a great opportunity, to consider a new name, but perhaps still based around the concept of bees, honey post or hives!

“I am really excited to see what the parents come up with. I have asked all the staff too so am hoping they can put their thinking caps on.

“I am happy to go along with a majority decision and we shall see what names come out of the pot most often there may just be one that really stands out!”